Faculty Profiles

Dr. Tarun Kushwaha
Associate Professor
Contact: 020-39116012
Email: tarunkushwaha@sibm.edu

Qualification:	Ph.D, MBA, B.Com

Academic Association/Affiliation:	Life Member ISTE

Experience:	Academic Experience: 13 years

Subject Expertise:	Marketing Management, Consumer Behaviour, Service Marketing, Advertising and Brand management, Sales Management
Chapters in Books:

Title	Authors	Journal
Perceived Differences in Service Quality of Private versus Public Sector Banks: A Study on Demographic Variables	Tarun Kushwaha and Neelam Jain	ENQUETER, A Research Journal on Management, Vol. 1, Issue No. 1, January-June 2011, p.72-80 ISSN No.- 2249-1473
Farewell India Ltd. – A Case of Supply Chain Management	Pradeep Puranik, Tarun Kushwaha, Meenal Dhotre and Vardhan Choubey	Cases Method in Management Education and Training, Editors Dr. Upinder Dhar and Dr. Santosh Dhar, Vol. 2, Excel Books; New Delhi, 2007, p. 281-288 Prestige Journal Of Management And Research; Vol. 9 (2); October 2005; p. 374 – 380
The Case of Galaxy Multiplex	Tarun Kushwaha	New Frontiers of Management: Cases in Indian Context, Editor Dr. Upinder Dhar, 2004, Excel Books; New Delhi
Radio Mirchi: Future Ahead	Sapna Parashar, Ruchita Shandilya, Jitendra Kumar Mishra, Milind Trivikram Phadtare, Tarun Kushwaha andNishit Dubey	Cases Method in Management Education and Training, Editors Dr. Upinder Dhar and Dr. Santosh Dhar, Vol. 2, Excel Books; New Delhi, 2007, p. 174-176 Prestige Journal Of Management And Research; Vol. 8(1-2); April-October 2004; p. 184 –187


Workshops and programs organized:	Employees Provident Fund Organization (Ministry of Labour, Govt. of India), Zonal Training Institute, West Zone MSME-Development Institute (Ministry of Medium-Small-Micro Enterprises, Govt. of India). State Bank Learning Centre. Bajaj Allianz Life Insurance Organizations like Flexituff International, Chamunda Standard Mills Ltd. (A Unit of S. Kumar’s Nationwide Ltd.), Eicher Engineering Components etc