Samvad Volume - VIII

EISSN -2348-5329

Editorial

Research Papers
Aradhana Gandhi, A. V. (2014). A Study of Impulse Buying Behavior and Factors Influencing it with reference to Beverage Products in Retail Stores. Samvad Volume - VIII.
  
Bedekar, D. (2014). Innovative Marketing Strategies. Samvad Volume - VIII.
  
Bhagwat, A. (2014). Innovative ways of market entry and expansion, adopted for international markets. Samvad Volume - VIII.
  
Bhagwat, G. N. (2014). Successful sales force management with innovative changes in sales administrative functions. Samvad Volume - VIII.
  
Chopra, K. (2014). Study of impact of innovative methods to engage consumers in malls through entertainment. Samvad Volume - VIII.
  
Dr. Sujata Joshi, S. S. (2014). Analysis of the innovative strategies for value creation in the smartphone market: A case study approach using blue ocean framework. Samvad Volume - VIII.
  
Dyaram, A. Y. (2014). Do talent management practices make difference? : A case study of biotechnology start-up firms. Samvad Volume - VIII.
  
Farooqui, P. S. (2014). Managing people during merger and acquisitions. Samvad Volume - VIII.
  
Gokhale, J. R. (2014). An Econometric analysis pertaining to exchange rate dynamics in India. Samvad Volume - VIII.
  
Hegade, P. S. (2014). Organizational Conflict Management: An Attribute to Diversity at Workplace. Samvad Volume - VIII.
  
Hegade, P. S. (2014). Turbulent Times for Indian Economy: a perspective. Samvad Volume - VIII.
  
Hegde, D. S. (2014). The Disruptive Organization. Samvad Volume - VIII.
  
Jain, D. P. (2014). Creativity at Work Place. Samvad Volume - VIII.
  
Jain, R. (2014). Impact of Social Media Marketing on SME Business. Samvad Volume - VIII.
  
Joshi, G. (2014). Gandhian Economics: An inspiration for modern Green marketing practices. Samvad Volume - VIII.
  
Kansal, D. P. (2014). Reducing Carbon Footprint through Green HRM. Samvad Volume - VIII.
  
Kulkarni, D. S. (2014). Contemporary Issues in Innovative Management of People. Samvad Volume - VIII.
  
Lakhotia, S. (2014). “Ad-Mad: Recapturing the Lost Mindshare”. Samvad Volume - VIII.
  
Makwana, A. P. (2014). Business Promotion strategies for small enterprises. Samvad Volume - VIII.
  
Mandloi, N. (2014). Talent management: A strategic approach towards growth in IT industry. Samvad Volume - VIII.
  
Matharu, R. C. (2014). A Study Forecasting the GDP of India Using ARIMA Model. Samvad Volume - VIII.
  
Mhatre, M. P. (2014). Identifying the role played by children in the purchase of few High Involvement Products. Samvad Volume - VIII, 1-22.
  
Natkarni, R. (2014). Mentoring and its role in women’s career: a critical perspective. Samvad Volume - VIII.
  
Neetu Khatri, S. B. (2014). Study on Impact of Celebrity Endorsment on the Purchasing Decision of the Consumer. Samvad Volume - VIII.
  
Pardeshi, D. a. (2014). Effects of Job Stress on Work Behaviour Amonst Nurses in Selected Public and Private Hospitals at Pune. Samvad Volume - VIII.
  
Piyush Kant Pyasi, N. S. (2014). Influence Of Social Media On Social Services: A Study Of Youngistan. Samvad Volume - VIII.
  
Rajpurohit, S. (2014). A Comparative Study of Performance of Top 5 Mutual Funds in India. Samvad Volume - VIII.
  
Reddy, M. K. (2014). Challenges and Proposed Solutions for Mergers & Partnerships in Higher Educational Sector. Samvad Volume - VIII.
Rohit, D. (2014). Cause-Brand Association – An Emerging Trend in India. Samvad Volume - VIII.
  
Sadarpatil, P. D. (2014). Contemporary Issues in Pharmaceutical Marketing Strategy. Samvad Volume - VIII.
  
Sanjeev, D. D. (2014). Global Financial Crisis and Indian Economy- Interface. Samvad Volume - VIII.
  
Sarangi, S. S. (2014). ARE YOU GAME? : Exploring Gamification as an HR strategy in the changing times. Samvad Volume - VIII.
  
Satija, M. M. (2014). “Blogging- A Powerful Public Relation Marketing tool, A study of public awareness with reference to Nagpur City.”. Samvad Volume - VIII.
  
Sony Mathews, R. J. (2014). Effect of Celebrity Endorsement on Consumer Based Brand Equity: Toothpaste Industry. Samvad Volume - VIII.
  
Srivastava, D. M. (2014). Innovations Management. Samvad Volume - VIII.
  
Thosar, D. S. (2014). Strategic Armoury of innovations for online retailers. Samvad Volume - VIII, 1-14.
  
Vyas, D. N. (2014). Innovation in Human Resource Management, Policies & Practices. Samvad Volume - VIII.