Dr. Ramakrishnan Raman
PhD, MBA, M.Phil, PGDSM, BEProfessor and Director, Symbiosis Institute of Business Management - Pune & Dean - Faculty of Management- SIU
Answer
Anim pariatur cliche...Fundamentals of Management
About this course
As a part of Management Development Programs (MDPs), the Certificate Program in Fundamentals of Management is offered by SIBM Pune as an online certificate program. This is being offered in a 100 % online synchronous mode and will be taught ‘live’.
The program is designed to provide participants with fundamental knowledge in business management which can be used in strategic decision-making in the current turbulent business environment as well as the tools you need to leverage technological disruption and digital transformation that is the need of the hour.
The program will help participants to understand the essentials of management and learn the techniques to address fundamental business challenges. On successful completion of the program you will acquire relevant management skills as well as a better understanding of global business, growth strategies and ways to apply the new skills and knowledge to fuel your as well as your organization’s success.
Participant Reviews
Ruchi Kandpal
The teaching methodology is incredible. I like how a topic is explained first and then its subsections are explained in details with examples for further clarifications and clarity. Small important points are mentioned on the screen after explaining them. It makes the video lectures very engaging and worth attending to.
Dimple Mosalpuria
The course is overall good, I have learned new things in this marketing analytics. faculties are awesome & they have explained every concept very well. looking forward to more courses like this, please provide a course which is related to the HUMAN RESOURCE.
Roumyodeep Dutta
OVERVIEW:
The overall program is a great initiative by SIBM Pune and I feel the institute should continue the momentum by designing such courses under Management Development Programs. As I am completely new to this field of study, I had a great time understanding the basics of marketing.The course also helped me pick my MAJORS during my MBA program, seeing the growing demand and unconventional possibilities Marketing Analysts experience in the industry. Looking forward to similar courses designed by the Marketers for the Marketers. Cheers !
DISCUSSION FORUM:
Coming to Discussion Forum, I feel that we should know, what could be the most relevant answers to fetch a 2.5/2.5 in the discussion forum. We, as prospective candidates to implement the learning, should know the points that we are missing out on and adding which points would complement our answers. No doubt, we can get to view answers of fellow participants but, in that way we won't get to know the effectiveness of an answer as per the answer required. It would be great if the respective faculty post the appropriate explanation highlighting the keywords they seek for.
CONTENT:
The content was no doubt good but I feel there is still room for some more illustrative examples when it comes to explaining Dendograms, Scree Plots etc. in the topic (Perception Mapping and Cluster Analysis). Thank You ! It was a great time learning from SIBM Marketing faculty.Pramod Chandra M V
Great lessons & quizzes. Discussion forum can be better handled
Test Drive
Course Content
The program will include in the following subjects
| Name of the Subject | Taught by |
| 1. Principles of Management with an introduction to International Business | Prof. Sandeep Bhattacharya |
| 2. Fundamentals of Business Analytics | Prof. Dr. Abhijeet Lele |
| 3. Basics of Organisational Behaviour with an introduction to HR Analytics | Prof.Dr Deepika Pandita, Prof. Sandeep Bhattacharya |
| 4. Basics of Accounting with an introduction to Stock Market | Prof.Dr.Bhama Venkataramani, Prof. Ritesh Khatwani |
| 5. Basics of Managerial Economics | Prof. Dr. Madhura Bedarkar |
| 6. Information Systems for managers including an introduction to AI, ML and Block Chain | Prof.Dr. Ramakrishnan Raman, Prof. Dr. Dhanya Pramod |
| 7. Basics of Marketing Management with an introduction to Digital Marketing and an introduction to Pharmaceutical Management | Prof. Dr. V V Ravi Kumar, Prof Rohitesh Gidwani |
| 8. Basics of Legal aspects of Business | Prof. Dr Santosh Gopalkrishnan |
| 9. Basics of Operations Management, Logistics and Supply Chain management | Prof Yogesh D. Brahmankar, Prof. Dr. V V Ravi Kumar |
| 10.Fundamentals of Innovation | Prof. Arjun Panchal |
Prospective Participants
Who should join?
- Any graduate or those who are pursuing their graduation or post-graduation, who would want to learn basics of management from one of the premier B School of India – SIBM Pune - and also get certified in essentials of management can join this management development program
- This course will also be helpful to corporate professionals who wish to learn the fundamentals of management.
Why should you join?
The 8-week online program is focused on building the knowledge in management fundamentals. The subjects have been carefully chosen to offer a well- rounded overview of the ‘first principles’ of management as well as a close look at contemporary business practices. This program would give a sneak peek- can be called a trailer- to what an MBA programme would look like.
Course Pedagogy
- The course will be taught online (100 % synchronous, live sessions)
- Sessions will be recorded and the recordings will be posted on the program website for participants who miss the session.
- "Break-days" will be scheduled after every week to give participants an opportunity to ‘catch up’ on any missed sessions as well as provide reading time.
These days will be used to clarify the doubts / queries that participants have. - Sessions will be scheduled with a few subjects at a time to offer variety as well as prevent ‘same instructor fatigue’ in participants.
- Sessions will be held 2 hours a day in the evenings after working hours on all working days and 4 to 6 hours on every Sunday
- Teaching methods shall include.
- Live tutor led classes
- Pop up Q&As
- Study Material (Presentations, Industry articles, Case lets)
- Discussion forum
- Participant Q&As
- Case lets and industry examples
Evaluation
- Evaluations will be carried out via pre-scheduled live, timed quizzes in MCQ format
Faculty Members
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Dr. Bhama VenkataramaniPhD in Financial ManagementProfessor and Dean, Academics & Administration at SIU 
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Dr. V V Ravi KumarPhd (Management), MBA (Marketing), Bsc. (Mathematics), UGC-NET, CAIIBProfessor & Deputy Director, Symbiosis Institute of Business Management, Pune. 
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Dr. Madhura BedarkarPh.D. (Economics), M.A. (Economics), M.P.M.Assistant Professor, Symbiosis Institute of Business Management - Pune 
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Dr. Abhijeet LeleFellow in Management (FPM- Doctorate), B.E.(Computer Science)Assistant Professor, Symbiosis Institute of Business Management - Pune 
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Dr. Deepika PanditaPhd (Management), MMS (HR), MCom (Management), UGC NETAssistant Professor, Symbiosis Institute of Business Management - Pune 
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Dr. Santosh GopalkrishnanPh.D. (Banking), MBA (Finance), UGC - JRF + NET, SEBI (FERP), (CS - Executive)Assistant Professor, Symbiosis Institute of Business Management - Pune 
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Prof. Yogesh D. BrahmankarPhD (Pursuing), MBA, BE (Mech), UGC-NETAssistant Professor, Symbiosis Institute of Business Management - Pune 
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Prof. Arjun PanchalMBA (Marketing + IT), BE (Electronics and Communication)Adjunct Faculty, Symbiosis Institute of Business Management, Pune. 
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Prof. Ritesh KhatwaniPhd (Pursuing), MBA(Fin), BBA (Fin), UGC NETAssistant Professor, Symbiosis Institute of Business Management - Pune 
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Prof. Rohitesh GidwaniPhD (Pursuing), Bsc. PGDBAVisiting faculty and Corporate Trainer 
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Prof. Tenzin RabgayMBA in Entrepreneurship, PGCHE, BBALecturer in Entrepreneurship and Corporate Governance. Gedu College of Business Studies, Royal University of Bhutan 
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Registration
Eligibility Criteria:
A participant must hold an under graduate degree (10+2+3/4) from a recognized university in any discipline or must be pursuing an under graduate degree program
The final selection of participants will be based on an online video interview.
Application Process:
- Click on the Apply Now button at the top of the page.
- After filling your name, email id and mobile number, you will receive an email with a link to the application form. The email will also have the USER ID and PASSWORD to login. Enter the form and duly fill the application form.
- After you fill the application form and pay the application form fees (Rs. 250 + GST) for the form is complete and submitted.
- You will then receive a confirmation email stating "Your registration is complete and we will contact you if you are shortlisted"
- Once the shortlisting process is done, all the shortlisted participants will receive an email stating "You are selected for this course", and will receive a URL with credentials where they can pay the course fee for the program. (Rs. 5000 + GST)
- You can start the course from the starting date of the program
Course Fee
| Fee Particulars | Amount |
|---|---|
| Application Fee * | Rs.250 + GST |
| Course Fee * | Rs.5000 + GST |
Important Dates:
| Activity | Date |
| Start date for Online Application | Last week of August 2020 |
| Last date for Online Application | Second Week of September 2020 |
| Online Interview | Applicants will be informed via email |
| Last date for payment of fees | Selected Participant names to be informed via email |
| Tentative Start date of the course | Last week of September 2020 |
| Tentative End date of the course | Last week of November 2020 |
FAQ
Answer
No, this is not an MBA program or a Diploma Program. It is a certificate program
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It is a 100 % synchronous, i.e. live online program. We will have all the interactions via online mode- which will be LIVE. The live sessions will be recorded and those who miss the online LIVE session can access the recorded sessions.
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It’s an 8-week online certification program on –‘Fundamentals of Management’, offered by SIBM-Pune. All successful participants would get a ‘Certificate in Fundamentals of Management’ stating he/she has successfully completed the program. This certificate will be given by SIBM-Pune.
Answer
Anyone who is pursuing his / her graduation or has successfully completed his / her graduation can apply for this course.
Work experience is not mandatory as this is basic course on Management, but if one has some work experience then they will find this program very interesting as they would be able to relate theory to practice.
Answer
This certificate will be of immense value as it will showcase your knowledge in Management. It will be recognized by the corporates as it is a program offered by SIBM Pune which has tremendous brand value as well as numerous alumni who are in senior positions across leading companies in India as well as internationally thanks to the programs they have done with SIBM Pune
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This will be accepted as one of your achievements while you apply for your MBA programs for SIBM if you are looking to take admission to any of the regular programs offered by SIBM Pune (MBA Regular or MBA I & E or MBA L & S). And if you are working in the corporate, then it gives you a set of basic functional knowledge related to Management. Today any corporate wants measurement, and expect even engineers who join them to understand aspects like Return on Investment, Marketing Opportunity etc. One can understand on aspects related to business decisions taken and its impact on business and accordingly this course will help anyone to fine-tune their approach- by understand the fundamental of Management.
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Today the options a plethora in number, but SIBM-Pune is a reputed B School and is known for imparting management education, and hence it will make a lot of value by taking a certification from a school which is known in the country. You must remember that SIBM Pune is one of the Top 10 Pvt. B-Schools in India.
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Any candidate who is already a graduate or is pursuing graduation will be eligible to apply. We would short list the candidate by taking his / her online interview.
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The recording of the live lecture will be posted on the website for viewing later, in case you miss the session.
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The application fee is Rs.250 (Two hundred and fifty) + applicable GST and the payment gateway charges and is non-refundable. Those who are selected for the program will be informed and they will be required to pay the program fee of Rs.5000 + applicable GST and the payment gateway charges. This fee includes –paid access to TWO COURSERA courses (listed below) for which the participants will be given access.
Creative Thinking - Techniques and tools for success from Imperial College, London
High Impact Business Writing from University of California - Irvine
Answer
If you pay for this course, you will have access to all of the features and content you need to earn a Course Certificate. If you complete the course successfully, your electronic certificate will be emailed to you 15 days of course completion date, you can print your certificate or add it to your LinkedIn profile. The participants will also get paid access to TWO COURSERA courses (listed below)
Creative Thinking - Techniques and tools for success from Imperial College, London
High Impact Business Writing from University of California - Irvine
Answer
Once you are selected for the course and have paid the fees you’ll have access to the live scheduled classes, all videos (after the recorded videos of the live sessions are posted on the site), quizzes and other reference material.
Answer
Each subject will have three MCQ timed quizzes held in the duration of duration of the course. Hence there will be a total of 30 quizzes (10 subjects x 3 quizzes per subject). Participants will need to score a minimum of 50% in the aggregate to successfully achieve the completion.
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Yes, you can but this will lower your chances of successful completion. The completion of the Week’s course means attending all the classes and completing the week’s evaluation quizzes.
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No. Since this is a live synchronous program you can only attend the sessions as and when they are scheduled. If you view the video recordings ‘post facto’, you will miss the timed quizzes.
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You must have a stable internet connection with a decent speed which can help you join a video call. You must also have a laptop / desktop with a webcam in it.
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To attend the live session in High Definition (HD) video quality one would need approximately 1Mbps. The actual bandwidth consumption in each audio/video call or session will vary based on several factors, such as video layout, video resolution, and video frames per second. If you don’t mind having a lower video resolution, then a lower internet speed would also be sufficient
Answer
The classes will be held for 2 hours in the evenings after working hours on all working days including Saturdays and 4 to 6 hours on Sunday. This allows the flexibility to all participants to complete their day’s work if they are working professionals. The time table will be viewable for all paid participants in advance.
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This is an 8-week live synchronous online certification program. However, one cannot complete the course beforehand.
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Successful completion of the program means attending the live online classes of all the weeks (in time) and scoring minimum 50 % in the evaluation quizzes.
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Not a problem - Course fee payments provide 180 days (6 months) of access to the content (Video). You will not be eligible for the certificate if u do not complete the course within 8 weeks- which is the stipulated schedule for the course
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No. This is a paid course.
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Once the content of the course is shared with you no refunds will be possible.
Contact
Ms. Saee Gokhale
Coordinator online course.
Email: onlinecoordinator@sibmpune.edu.in
Phone : 020-28116024
Faculty Member
Dr. Ramakrishnan Raman
PhD, MBA, M.Phil, PGDSM, BEProfessor and Director, Symbiosis Institute of Business Management - Pune & Dean - Faculty of Management - SIU
Dr. R Raman has a blend of corporate and academic experience. He started his career with Godrej and Boyce and then ventured into the area of consultancy with - The Leading Edge Consulting Services. His Passion for academics led him into teaching assignment at Vellore Institute of Technology. Carleton University's Sprott School of Business, Canada gave him the platform for global exposure in teaching Information Technology while he was handling the teaching assignment with Kohinoor Business School along with the consulting assignment as an Information Technology Architect with the Kohinoor group of companies for the various verticals including Real Estate, Hotels, Hospitals, Education and Power Generation. He also taught at S. P. Jain Institute of Management and Research Mumbai.
Dr. Raman is a Computer Science and Engineering graduate from Madras University, he completed his MBA in Information Systems from the same University. He furthered his education by completing his Postgraduate Diploma in Software Marketing, M.Phil (Management) and Ph.D in Information Technology Enabled Services Strategy. He is a Six Sigma Green Belt and Six Sigma Black Belt Certified by RABQSA (Registrar Accreditation Board Quality Society of Australasia). He is also an Accredited Management Teacher, (a prestigious national recognition conferred by AIMA) and Green IT certified by ISEB.
His teaching and research area include Management Information Systems, Six Sigma for Business, IT Infrastructure Management, Market Research, IT Project Management, Management of Information Technology Enabled Services and Green IT. He has published his research finding in several refereed journals and also has presented several papers in Indian and International conferences.
Faculty Member
Dr. Bhama Venkataramani
PhD in Financial ManagementProfessor and Dean, Academics & Administration at SIU
Dr. Bhama Venkataramani is a Professor and holds the position of Dean, Academics & Administration at SIU. She holds a PhD in Financial Management from the Savitribai Phule Pune University and has more than 30 years experience in teaching and academic administration. She has taught courses in Financial Accounting, Management Accounting and Financial Management to students of undergraduate and post graduate students of Commerce and Management. Her research interest revolves around financial inclusion, inclusive education and higher education. She has to her credit a monograph, several book chapters in accounting in text books and articles in peer-reviewed journals. Three scholars under her supervision have been awarded PhD degree and three more are currently being supervised by her. She has been a member of several Erasmus+ funded projects with partner universities from India and aborad.
Faculty Member
Prof. Sandeep Bhattacharya
MMS (Marketing), B.Sc (Physics)Head-Corporate Relations at SIBM Pune. Industry Practitioner (former SVP Asia Pacific) with 28 years experience on the business side of the IT industry across India, Saudi Arabia, Dubai and Singapore along with 6 years full time in academia.
MBA - NMIMS (1986, Marketing). IELTS certified from British Council in English. MBA Faculty at SIBM Pune and Visiting Faculty at other Symbiosis Institutes and Corporate Clients. Faculty-in-Charge for Corporate Training Programs and MDPs.
Subjects taught include Principles of Management, Leadership, Strategic Management, HR Analytics, CRM and Sectoral Innovations. Corporate Trainer & Faculty. Board of Studies Sub-Committee Chair for Entrepreneurship & Innovation and Member of General Management Committee at Symbiosis International (Deemed University) and Faculty Mentor for Students Council Teams at SIBM Pune.
Linkedin profile : Click here
Faculty Member
Dr V V Ravi Kumar
Phd (Management), MBA (Marketing), Bsc. (Mathematics), UGC-NET, CAIIBProfessor & Deputy Director, Symbiosis Institute of Business Management, Pune.
Dr. V.V. Ravi Kumar is Deputy Director at SIBM, Pune. He has over a decade of industry experience across Banking and Logistic sectors in the marketing domain and now in academics for the past 12 years. He is a Phd in Management with an MBA in Marketing and also a Certified Associate of the Indian Institute of Bankers.
Dr. Ravi Kumar has authored many papers in journals indexed in Scopus/ABDC. He has also contributed articles to leading business newspapers in India like The Hindu Business Line, Business Standard, Financial Express etc.
Dr. Ravi Kumar has handled MDPs for leading companies like Credit Suisse, L&T, John Deere, HPCL, Unichem Laboratories, CPCL to name a few. His global exposure includes visits to Universities in Malaysia, Singapore and successfully teaching students “Services Marketing” course in Oman.He has won teaching awards based on student feedback at SIBM, Pune in 2016-17 and 2017-18 and in 2019-20.
He is head of the Board of Studies - Sub-committee on Marketing at Symbiosis International (Deemed University) Courses handled include 1. Marketing Management 2. Service Marketing 3. Logistics Management 4. Service Operations Management. 5. Retail Marketing
Faculty Member
Dr Abhijeet Lele
Fellow in Management (FPM- Doctorate), B.E.(Computer Science)Assistant Professor, Symbiosis Institute of Business Management, Pune.
Dr. Abhijeet Lele is working as an Assistant Professor at Symbiosis Institute of Business Management, Symbiosis International (Deemed University), Pune. He is Fellow in Management from Birla Institute of Management Technology, Greater Noida.
He has total 10 years of full time experience including industry and academia. He has 6.5 years of full time experience in academia involving 4 years as research scholar and 2.5 years as an Assistant Professor in management institutes. He also has industry experience of 3.5 years with Infosys Limited in his early stage of career.
He has conducted several hands-on workshops on Business Analytics, Data Driven Decision Making, Advanced HR Analytics in which he has trained 500+ management students and 100+ business professionals across India.
He has a wide area of teaching and research interests in the area of Data driven decision making, Business Analytics, Business Statistics, Research Methodology, Advanced HR analytics, Machine Learning, Organization development and change, Human resource information systems. He has published several articles, research papers, case studies and book reviews in national and international journals of repute.
Faculty Member
Dr. Deepika Pandita
Phd (Management), MMS (HR), MCom (Management), UGC NETAssistant Professor, Symbiosis Institute of Business Management, Pune.
Dr. Deepika Pandita is an Asst. Professor at SIBM, Pune. She holds a PhD in Talent Management and Employee Engagement from Symbiosis International University. She is a Masters in Management Studies (MMS) in Human Resources from Mumbai University. She is also Masters in Commerce (MCom) in Management from Mumbai University. She has also qualified the UGC NET for Lectureship from the University Grants Commission in Human Resources.
She specializes in HRM, Talent Management, Organizational Behavior and courses of HR Electives in the MBA program as well as Executive MBA Program. She has over 12 years of experience in industry and academics. She is a certified Practioner in various psychometric tests like OPQ, DISC, MBTI and Transactional Analysis. She has presented papers in international conferences and written a number of articles in International Research Journals. She has conducted various Management Development Programmes for various multi national companies. Prior to her assignment at Symbiosis she was working with India’s Leading Industrial Conglomerate “ADITYA BIRLA GROUP” based at its Head office, Mumbai handling all the activities in HR on a PAN India basis. A seasoned trainer/mentor/coach having diversified experience in industry, teaching and research with proven record of exemplary mentorship, result orientation, professional excellence, integrity and Commitment to the pursuit of imparting quality education and training in the area of Human Resources. Linkedin Profile : Click here
Faculty Member
Prof. Sujaykumar Vardhmane
Professor of Human Resources from Toronto, Canada
Sujaykumar Vardhmane is a Professor, Human Resources in the Pilon School of Business at Sheridan College, Toronto Canada. He brings extensive global ( Canadian, Middle Eastern (United Arab Emirates and Saudi Arabia) and Indian) and diverse industry work experience in the field of human resources spanning across banking (Scotiabank), insurance (Emirates Insurance), pharmaceuticals (Boots), engineering (Alcan, Mazrui Engineering), food services (AFS - Spinney's), manufacturing (Sigma), consulting (Strategic Human Capital) and academia (Sheridan College, University of Toronto, Ryerson University). Sujay is professionally qualified with a Bachelor of Commerce (B.Comm.), Master of Personnel Management (MPM), Human Resources Post Diploma (HRPD), Certified Human Resources Professional (CHRP) and Certified Human Resources Leader (CHRL). He is a member of the Human Resources Professionals Association (HRPA), Society of Human Resources Management (SHRM) and Strategic Capability Network (SC Network). It is his education coupled with the width and depth of HR work experience that enables Sujay to teach a range of HR courses – Human Resources Management, HR Planning, Recruitment & Selection, Training & Development, Compensation Management, Employment Law & Diversity, Organizational Behaviour, Industrial Relations and Occupational Health & Safety.He is a sought-after advisory committee member, keynote speaker, panellist and workshop facilitator and has spoken at the annual conferences of – Conference Board of Canada, Job Opportunity Information Network (JOIN) and Canadian Immigrant – Career, Education and Settlement Fair.
Sujay has authored – Diversity & Inclusion Councils – Toolkit for diversity and inclusion practitioners for the Canadian Centre for Diversity and Inclusion (CCDI).
Faculty Member
Prof. Ritesh Khatwani
Phd (Pursuing), MBA(Fin), BBA (Fin), UGC NETAssistant Professor, Symbiosis Institute of Business Management - Pune
Prof. Ritesh Khatwani comes with over a decade of experience in teaching Finance with expertise in derivative products. He also holds 5 years of experience in Insurance industry. He has conducted numerous corporate training sessions in the field of Derivatives, Insurance, International Finance, Corporate Finance and Fixed income markets. He is a keen observer of capital markets and is pursuing Phd from Symbiosis International University in the domain of investments.
Faculty Member
Prof. Rohitesh Gidwani
PhD (Pursuing), Bsc. PGDBAVisiting faculty and Corporate Trainer
Prof. Rohtesh Gidwani is a seasoned veteran in the Pharmaceutical Marketing Domain. He has over 2 decades of experience with leading Pharmaceutical companies like USV Pharma, Dr. Reddy's Laboratories, Alkem Laboratories and Plethico Pharma.He has experience both in the Pharma Marketing and Pharma Sales areas. He is currently active in corporate and academic training.
Faculty Member
Prof. Tenzin Rabgay
MBA in Entrepreneurship, PGCHE, BBALecturer in Entrepreneurship and Corporate Governance. Gedu College of Business Studies, Royal University of Bhutan
Tenzin Rabgay has been serving as a Lecturer in Entrepreneurship and Corporate Governance at Gedu College of Business Studies since 2011. He is the Coordinator of Entrepreneurship Development Centre, and a member of College Research Committee. He is also a member of Accounting and Commerce Subject Committee of the Royal Education Council. Apart from teaching, he actively engages in research, consulting, and training services. His research and training interest and credibility are in the area of entrepreneurship, design thinking, lean startup, human resource management, and corporate governance. Royal Civil Service Commission, Ministry of Labour and Human Resources, Druk Holing and Investments, Institute for Management Studies, Rural Enterprise Development Corporation Limited, and IBest Training Institute are some of the organisations with whom Mr. Tenzin has been engaging in training and consulting projects.
Faculty Member
Dr. Madhura Bedarkar
Ph.D. (Economics), M.A. (Economics), M.P.M.Assistant Professor, Symbiosis Institute of Business Management, Pune.
Dr. Madhura Bedarkar is an Asst. Professor at SIBM, Pune. She holds a Ph.D. in Economics from University of Mumbai and also, a Master of Personnel Management (MPM) from University of Pune. Her teaching areas include Managerial Economics, Organization Development and Change, Social Entrepreneurship and Corporate Governance & Ethics. She has also conducted several Management Development Programmes for corporates. Her research interests include sustainable development, environmental valuation, passive approaches to river restoration and women entrepreneurship. She has also bagged a funding from Ministry of Human Resource Development, Government of India to study women entrepreneurship. Dr. Madhura has presented her research in several international research conferences. She has also published several research papers in peer reviewd journals. Prior to joining teaching, Dr. Madhura worked as Economist with chambers of commerce and industry and think tanks. She has seven and half years of teaching and six and half years of industry/ research experience.
LinkedIn Profile: Click here
Faculty Member
Dr. Santosh Gopalkrishnan
Ph.D. (Banking), MBA (Finance), UGC - JRF + NET, SEBI (FERP), (CS - Executive)Assistant Professor, Symbiosis Institute of Business Management, Pune.
Prior to entering the field of management education, Dr. Santosh Gopalkrishnan worked with corporate giants such as IBM and HDFC Bank in Mumbai. After his corporate stint, he has been into teaching management education for 12 years now. Dr. Santosh Gopalkrishnan is an Assistant Professor at SIBM Pune and is the Faculty Incharge of the MBA - Leadership & Strategy programme. He holds a PhD in Credit Risk in Banking. He is a SEBI Certified Trainer in Financial Education. His areas of teaching and research interest include Business Law, Banking and Finance. He has published and continues to publish research papers in Finance in various international journals. He has a passion for Law and has taken many corporate training programs for various leading organisations in the areas of Law and Finance, both in India and abroad. LinkedIn Profile: Click here
Faculty Member
Prof. Yogesh D. Brahmankar
PhD (Pursuing), MBA, BE (Mech), UGC-NETAssistant Professor, Symbiosis Institute of Business Management, Pune.
Prof Yogesh Brahmankar is a Programme Evangelist for MBA (Innovation & Entrepreneurship) at SIBM Pune and Head- Incubation & Entrepreneurship at Symbiosis Centre of Entrepreneurship and Innovation (SCEI). He has worked with Department of Defence Production (Ministry of Defence, Govt. of India) in the field of Quality assurance and management. He has total 19 yrs of work expereince with 11 years of industry experience in the field of operations and 8 years of teaching experience. He is certified Master Trainer for Start Ups. He is also certified trainer for Lean Six Sigma and ISO9001, ISO14001, 5S and TQM. Linkedin Profile: Click here
Faculty Member
Prof. Arjun Panchal
MBA (Marketing + IT), BE (Electronics and Communication)Adjunct Faculty, Symbiosis Institute of Business Management, Pune.
Arjun Panchal is an Entrepreneur, Professor, Author and a Speaker. He is a mentor for Entrepreneurship at SIBM, Pune and teaches Innovation Management in Corporates.He did his BE from Indore and pursued MBA from the University of Massachusetts, Boston. Post MBA, he worked with an esteemed organisation - ESRI in Los Angeles as WFM Lead. With an ever-awaited dream to be an entrepreneur, he returned back to India and founded a chain of Mexican Food Outlets by the name “PapaZapata”, which expanded to 4 outlets in the span of 3 years. He has also written a novel “What Happens in America” focusing on all aspired students who dream to study in the US. It's filled with diverse experiences with respect to change in education, culture, relationships and fun, available on Amazon. LinkedIn Profile: Click here
Faculty Member
Dr. Preetha Menon
Faculty of Marketing - SIBM, PuneHead - Symbiosis Centre for Behavioural Studies (SIU)
Dr. Preetha Menon is part practitioner and part academician with about 15 years of experience in Marketing, Teaching and Research roles. Her Ph.D is from the Indian Institute of Technology Madras (IIT-M). She holds an MMS Post Graduate degree from Mumbai University and a Post Graduate Diploma in Advertising and Marketing from Xavier Institute of Communications, Mumbai.
As a practitioner, during her advertising agency stint, she has worked with clients like Taj Hotels, Madura Garments (Louis Phillipe, Van Heusen and Allen Solly) and 3M amongst others. As an academician, she has worked at Christ University and Great Lakes Institute of Management prior to joining SIBM, Pune. Dr. Menon has also been involved in mentoring start-ups for creating workable marketing solutions. She is CII's India Innovation Initiative 2017 Ambassador. At Symbiosis International University, she has worn several hats. Faculty at SIBM, Pune for the last 5 years, Head - Training and Consulting, Symbiosis Centre for Waste Resource Management 2015-2017, Head - Symbiosis Centre for Behavioural Studies 2017- till date.
She teaches Marketing Management, Marketing Research, Consumer Behaviour and Integrated Marketing Communication to MBA and MBA Executive students.
Her awards include a scholarship of Half Time Research Assistantship (HTRA) by the HRD Ministry of India for her Ph.D (2009-2015). She is also the Asia Pacific Social Media Marketing Finalist - Google Online Marketing Challenge 2014. Her dissertation proposal on 'The Construction and Efficacy of Exchange Offers: A focused study of corporate initiative and customer action' was awarded the best proposal at the Yale-Great Lakes Doctoral Symposium. She has also won the Emerald-Flame Best Emerging Markets Case Award 2017 and 2018. As a practitioner she has handled projects upwards of 50 lakhs. As an academician she has successfully completed projects worth 17 lakhs.
Dr. Menon has also presented several papers in international conferences across the globe and has published papers in refereed Scopus listed journals. Her main research interests are in the space of Consumer Behaviour, Price Effects, Digital Marketing and Marketing and Business Analytics.
Expertise in the area of 'Analytics'
- Certified in "Consumer Analytics" from Wharton - University of Pennsylvania
- Teaching courses in Marketing Research
- Published paper in Big Data Analytics
